A Gender Gap In Math Achievement Education Essay

Is There a Gender Gap in Math Achievement and How Can We Explain It?For many old ages the position has been that there exists great difference between the academic public presentation of between work forces and adult females, and particularly within the countries of scientific discipline and mathematics. This gender disparity in instruction within the US has been studied extensively by legion bookmans who have tried to detect if so there are unconditioned capablenesss in both sexes that make them hold differences in public presentation in scientific discipline and mathematics. The claims reported by Spelke ( 2005 ) are that few adult females show the endowments required in the Fieldss of scientific discipline and mathematics, hence there are fewer adult females within these Fieldss. The other position is that the sex differences in these Fieldss are due to the familial base which makes adult females have a smaller intrinsic attitude towards scientific discipline and mathematics. One such survey was carried out by Lawrence Summers when he was at the Harvard University. In his survey he tried to detect if there were any unconditioned capablenesss in both sexes that determined how they performed in both their faculty member and professional Fieldss in scientific discipline and technology. Apart from this research there are a many more researches that have been carried out to mensurate by how much or if there is any biological differences between the sexes that make them execute different in mathematics and scientific discipline. This paper shall discourse the being of the gender differences that drives the differences in public presentation in scientific discipline and mathematics of work forces and adult females. It is critical to understand the grounds why the difference in gender has been attributed to the cause in the differences in public presentation in scientific discipline and mathematics. This paper shall look into these differences that cut across all age groups, from the school traveling to the college pupils. It has been proposed that the differences that are seen in both adult females and work forces in public presentation in scientific discipline and mathematics have been associated with the differences in gender. Despite the progresss in the modern western universe there still exist strong societal cultural influences on perceptual experiences of gender and gender functions. Work force and adult females have been made to specify themselves on the footing of the distinguishable psychological and behavioural sensitivities that are associated with the biological maps. Therefore this sensitivity will drive work forces and adult females to act different, execute different undertaking s and do different picks. It is the definition of the individual in footings of maleness and women's rightist that drives them to act ad think as they do. With such thought in head, it becomes progressively hard to hold uniformity in public presentation in work forces and adult females at work and in faculty members. Marini, ( 2010 ) showed that so the greatest influence of this difference is the societal and cultural fluctuations that contribute to the sex differences. In her research biological differences do to some extent affect the behaviour and functions of the sexes, but it is the societal facets that have the greatest part to these differences. The societal structural agreement has made adult females and work forces base their thought and cognitive abilities on biological differences ( Baker & A ; Jones, 2006 ) . This so means that we are normally under the influence of our societal and cultural assignments that define who we are and what we can or can non make. The American society has defined and stratified the functions of the gender. It is this assignment of functions by the society that influences the grade to which the sexes addition and command the resources they have. Often our society has been specifying functions and responsibilities of the sexes based on gender class, for this ground gender differences exist within this society. The society has a strong influence on how work forces and adult females perform in scientific discipline and mathematics because it defines what function, responsibility or assignment is to be fulfilled by each ( Marini, 2010 ) . The adult male in society is superior to the adult females and is assigned tougher functions and responsibilities ; he is seen as the supplier, defender, more bright and has higher rational facets than the adult females ( West & A ; Zimmerman, 2007 ) . It is this societal facet that has given the adult male a male advantage and accordingly expected him to execute better at scientific discipline and mathematics. For this ground the instructors will handle male childs and misss otherwise in scientific discipline and mathematics categories. The ground being such countries of academic survey have been held as hard and ambitious, and merely the work forces can accomplish such feasts ( Baker & A ; Jones, 2006 ) . The instructor will so do the male child feel they need to execute good in these countries and will give their attending and resources to them. On the other manus the instructor will give the miss the perceptual experience that it is non incorrect for them to neglect in the topics, because the instructor does no anticipate them to execute good in these topics. Such positions are still woven elaborately in society where the society and the household influence the type of calling and profession work forces and adult females would take. In Marini ( 2010 ) , adult females are frequently encouraged to take up academic classs and topics that would take them in fostering callings of nursing, instruction and secretarial. Such callings and professions were seen as befitting adult females and give adult females a opportunity to take attention of her household. Mean while the Fieldss of scientific discipline and engineering are left to the work forces, this is because they are perceived to hold the rational capableness to manage the complex mathematics and advanced thoughts behind the Fieldss. It is being noted that there is increased diminution in the differences in scientific discipline and mathematics callings and professions between the genders as we find more adult females within these Fieldss. Recent research workers have shown that while the construction within the these Fieldss have changed with more adult females being found at the helm of such countries, there is still gender stratification in the high school degree, this can be found within surveies like ( Leahey & A ; Guo, 2001 ; Entwisle, Karl & A ; Olson, 2004 ; Spelke, 2005 ; Gallagher & A ; Kaufman, 2005 ; Baker & A ; Jones, 2006 ) . This difference in gender public presentation has been attributed to the perceptual experience that male childs and misss receive different attendings from their instructors in mathematics categories. This has created the gender spread within the academic Fieldss in America that have driven the differences in public presentation in scientific discipline and mathematics. The survey by Leahey and Guo ( 2001 ) tried to demo the extent of the gender differences in mathematics and particularly the different countries like geometry and logical thinking. It has been found that there is a male advantage for those pupils traveling to college within the field of mathematics. In their research they showed that males have a higher public presentation in mathematics in the high school degree and particularly in the college entryway test. The ground why this has been tested is because the high school mathematics has been the key to the pick in faculty members in the college degree and accordingly affects subsequently pick in profession. The ground why the American society has seen important differences in occupational segregation and gender socialisation in the populace sector is due to the gender differences in mathematics public presentation. In Leahey and Guo ( 2001 ) we find that this occupational segregation begins in high school mathematics where the scholastic aptitude trial ( SAT ) mathematics is performed better by male than the female. This is the same for the American College Test ( ACT ) mathematics subdivision that is performed better by the male. The same position is held by Entwisle, Karl and Olson ( 2004 ) , who have argued that the being of this disparity has been the cause of the differences within the callings and professional Fieldss. In their analysis it is the differences in the experiences of the male and female that is a beginning of the difference in public presentation in mathematics. The thought is that due to the school environment, male childs and misss will execute otherwise in these topics. They tried to demo this difference existed based on a comparing on simple as compared to the high school experience. In their survey they discovered that the experiences the male childs and misss had while in school affected their public presentation in mathematics. This experience was driven by the school environment where the instructors, disposal, parents and other pupils determine the public presentation in scientific discipline and mathematics. The pupils have been seen to be under the influence of their parents on the pick of topics, calling and accordingly public presentation. A parent who teaches their kids that they failed in scientific discipline and mathematics and hence does non anticipate the kids to make any better is a factor. Teachers who besides have biased positions towards misss and scientific discipline and mathematics besides drive down the public presentation of such misss. In the school state of affairs equal force per unit area is besides a major driver of public presentation in scientific discipline and mathematics. Entwisle, Karl and Olson ( 2004 ) merely showed that there were experiences from the school and vicinity resources that affected the development of mathematical accomplishments in the pupils. In their survey they revealed that there were contextual facets in the environment that affected the mathematical accomplishments in the male childs more than those in the misss. Male childs are able to react more to the resources in the vicinity than misss can, I the procedure they develop different accomplishments than the misss. Such accomplishments obtained from their milieus have been associated with the mathematical competence of male childs. The ground being that boys spend more of their clip in the vicinity than misss ; hence they are able to pull experience from their milieus than misss. This is because the society limits the geographic expedition capablenesss in misss while it encourages male childs to research more. This is the same position that is held by West & A ; Zimmerman, ( 2007 ) that shows that the Sociocultural facets influences male childs to research their environment more so the misss. Male childs are given the freedom to research and play around the vicinity, while misss were encouraged to remain at place. It is this geographic expedition that helps boys to develop better spatial and numerical abilities that see them execute better in mathematics. The experience within the vicinity and their milieus assist them farther develop their spacial accomplishments more than misss. Spatial accomplishments can merely develop if one is able to pattern them frequently, where the best country to make so is in the field. This difference in accomplishments is besides explained by Leahey and Guo ( 2001 ) , who showed that both misss and male childs have different mathematical accomplishments. Males have an advantage over misss in certain mathematical countries like their ability to quantitatively ground and do usage of spacial visual image abilities ( Gallagher & A ; Kaufman, 2005 ) . This same spacial accomplishments and concluding capablenesss are obtained by the male childs from their environment in which they are allowed to play in. since the misss do non hold the same equal playing field their logical thinking and spacial accomplishments are non good developed like those of the male childs. The same explains why males have better mathematical logical thinking and geometry accomplishments than misss. Leahey and Guo ( 2001 ) besides supported Entwisle, Karl and Olsonaa‚Â ¬a„?s ( 2004 ) theory with the determination that it is at the simple degree that these accomplishments are developed . The conducive factor is the socialisation procedure that the misss and male childs go through as they develop and learn at the simple age. Apart from socialisation the differences in mathematics public presentation has besides been associated with the cognitive differences in males and females. It has been argued that it is these cognitive differences that have enabled work forces to execute better at mathematics than adult females. Spelke ( 2005 ) associated this knowledge to the ability for work forces from the beginning to concentrate on objects that make them able to larn mechanical systems. As was seen by other surveies, Spelke ( 2005 ) besides supports that the spacial, concluding and numerical differences in work forces give them the ability to manage mathematical jobs. This is the 2nd factor that affects the cognitive differences between work forces and adult females. Another decisive factor is the variableness of the knowledge of males that give them that border needed in mathematics. It has been propose that the ground males perform better in mathematics is due to the sensitivity for them to larn about objects and the mechanical interactions in them from an early age. This sensitivity tends to do the adult females to switch towards larning about people and their emotional interactions. This interaction is seen more in ulterior life at the ages of school traveling kids instead than in babies ( Spelke, 2005 ) . This can be attributed to the socialisation of the kid that will do them levitate towards their gender assigned drama playthings and play subjects. Spelke ( 2005 ) proved that when speech production of the difference in knowledge there is no pronounced differences between babies. These disparities can be explained by the factors that are at drama when male childs and misss are developing. It is a complex state of affairs if knowledge is to be associated with the differences in mathematical public presentation of male childs and misss ( Gallagher & A ; Kaufman, 2005 ) . Given the same experience misss and male childs will get the same accomplishments and cognition in mathematics, demoing that knowledge and biological temperament has nil to make with the differences. This can merely be explained by Williams, Birke and Bendelow ( 2003 ) where the factors at drama are the implicit in interplay of biological capablenesss and environmental influences. This interplay of factors is the determiner of how the cognitive and accomplishments abilities in mathematics of work forces and adult females develop and accordingly differ. It is the society that has the greatest impact on the differences between male childs and misss public presentation in mathematics. The socialisation interactions of both male childs and misss are the ground why their cognitive abilities develop different signifier each other. Towards this terminal, Williams, Birke and Bendelow ( 2003 ) supports old surveies that have shown that the socialisation procedure is the predominate determiner of the differences in public presentation in mathematic. They have shown that there exist different interventions for both male childs and misss in our society from the place, school and workplace. In the procedure our gender is under the influence of civilization, where gender functions and responsibilities are defined by the same civilization. The position is that it is the societal statements that fuel scientific positions that so there are gender disparities in spacial and cognitive abilities of the sexes. Harmonizing to West and Zimmerman ( 2007 ) , it is the facet of work forces and adult females making gender functions and seeking to carry through gender that gives the differences in accomplishment in mathematics. The facet of seeking to be gender gives the work forces and adult females the ability to develop competences and recognize productivity that is based on the societal restraints. The societal construction thrusts worlds to hold a perceptual experience, interactions, and accomplishments that are based on societal complexnesss. This societal facet influences the unconscious determination by may adult females to go forth scientific discipline and mathematics callings and take up other Fieldss. Such societal complexnesss define how adult females and work forces perceive themselves in footings of their calling and professional development. The outlook of those who engage stop up in the Fieldss of scientific discipline and mathematics is that they have to set in more hours in the office, where they have to hold flexible agendas that can react to the eventualities of their occupations. Within his model, the callings in scientific discipline and mathematics will drive them to demo a continued attempt in their life rhythm, where the head is invariably working on jobs during and after working hours ( Summers, 2005 ) . The image promoted is that such callings drive work forces and adult females to demo a high degree of committedness to the work. For this ground, many work forces are ready to give this committedness with fewer adult females preferring to take up callings that can give them clip for the household. With such a perceptual experience in topographic point many misss wil l pay less attending to mathematics as compared to the male childs, giving the differences in public presentation ( Summers, 2005 ) . This societal perceptual experience of what one should anticipate if they follow a certain field has been one of the drive forces behind the differences in public presentation of work forces and adult females. Work force from an early age are expected to carry through their masculine functions as the suppliers and defenders. For this ground, the inclination is that work forces will take up callings and professions that can reflect this. Like was seen in West & A ; Zimmerman ( 2001 ) and Marini ( 2010 ) . These pigeonholing functions are still present in modern America and have been described extensively by Summers ( 2005 ) as the cause of the pick of callings by adult females. Such gender stereotyping besides influences how work forces and adult females perform in mathematics and scientific discipline. With a deficiency of involvement in scientific discipline and mathematics as a calling for the adult females, many will non set much attempt in these academic countries. Their involvem ent will be in the societal, linguistic communication and art faculty members where they excel and seek to hardly acquire a base on balls in the scientific discipline and mathematics countries. Often the society will wonder and inquire at adult females who excels in these Fieldss, with remarks to the consequence that she is tough being directed to her. It is the gender societal concepts that have shaped the perceptual experience of misss of scientific discipline and mathematics and have influenced their public presentation in these countries. As we develop our perceptual experience of gender is shaped by the society that defines who we are, what we can make. Therefore the differences in public presentation in male childs and misss mathematics and scientific discipline are under the influence of the societal cultural factors. These have in consequence created an environment where capablenesss and abilities are limited by the socially assigned gender functions.

Does Immigration Contribute to a Better America - 1093 Words

Does Immigration Contribute to a Better America? Ever since this country was first discovered and settled, people from countries all over the world left their homelands and migrated to the â€Å"New World†. People from Spain, Germany, France, England and Asia traveled great distances to reach a new land of opportunity, to perhaps escape religious persecution or tyrant rulers. For centuries America has been viewed as a place for a fresh start, a place where anybody can come and begin a new life and follow their hopes and dreams. Even today people come to America for the exact same reasons that they did all those years before. However unlike the immigration of our ancestors, the immigrants of today aren’t able to just come here and do what they†¦show more content†¦(Legrain) With introduction of new peoples come new ideas, cultural experiences, and skills that can all be used to benefit our country. High skilled people from other countries could help American com panies develop new drugs, technologies, appliances and even new architectural ideas.† Twenty-one of Britain’s Nobel-prize winners arrived in the country as refugees.† (Legrain) The foreigners with new ideas could spark the next big American innovation with their different ways of thinking and perspective. Since they are new to our country they see differently than we do, and can have a completely different view on things. This cultural diversity can also transform little towns into cities with the new people inhabiting them. The immigrants could bring in their cultures and help build our towns into culturally diverse cities that would maybe attract tourists and new residents. Although there are many benefits of immigration, many believe that the immigrants would take away from American workers and steal jobs. 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Domestic Violence Effects On Children Essay - 2119 Words

Domestic violence affects 1 in 3 women and 1 in 4 men (NCADV, 2015). Although the devastating effects that domestic violence has on women are well known, there is a population of domestic violence victims that we tend to overlook. These are the children of the women and men who are in domestic violence situations. Children are the invisible victims when it comes to domestic violence. There are many statistics being thrown around when it comes to the number of children who are exposed to domestic violence; they range from as little as 200,000 to even 3-18 million (Sousa et. al., 2011). A 2001 study discovered that in 75% of the cases in their study, children were present in the home during the assaults (Hutchison Hirschel, 2001). Until recently, there have been limited studies focused on the effects of exposure to domestic violence on children. This paper will review various literatures that identify the effects of domestic violence exposure on children. There were many trends in the literatures that were studied but there were two common trends worth mentioning. The first trend was the participants that were used in the studies. Many of the literatures mention that previous studies mainly gathered information from women and children who resided in battered women shelters. The second trend was the methods used for the studies. Many of the studies used surveys and interviews where women and children self-reported on their experiences. There were many common conflicts in theShow MoreRelatedThe Effects of Domestic Violence on Children1529 Words   |  7 PagesProject: The Effects of Domestic Violence on Children Trudy Root Kaplan University CM107-11 Children are negatively impacted by the surrounding of domestic violence in multiple ways, in which need to be identified. The audience that needs to be aware of domestic abuse’s effects on children is adults that care for children; such as pediatricians, teachers, counselors, and parents. 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However, this is due to their fear of being a victim of a physical assault (Holmes, 2013). This finding was interesting because it shows how deeply the children are affe cted by exposure to domestic violence. The children become

Charles Dickens and Mark Twains lessons Essay - 1325 Words

group D Friday II Final essay Charles Dickens and Mark Twains lessons Writers can not only entertain their readers by telling an appealing story, but they can also educate the readers and open their minds. Charles Dickens and Mark Twain are both very famous and important writers. Although Dickens is British and Twain American, they had the same purpose with their writing. They both wrote novels that made stories appealing to the common man as well as to educate people. A comparison of the two novels Hard times by Charles Dickens and The adventures of Huckleberry Finn by Mark Twain can show that although both writers lived in different societies they shared the same point of views about life and used their writing to educate their†¦show more content†¦Everything that is not factual is considered as imagination. The wisdom of the heart is embodied in Sissy Jupe. Simple, considered uneducable, Sissy brings goodness and purity to bear on many of the characters, including Gradgrind. As he sees the products of his philosophy shattered around him, pa rticularly Louisa and Tom, he begins to wonder if the wisdom of the heart that others have talked about really exists. Sissy proves to him that it does, and she salvages a great deal that might have been lost. In The adventures of Huckleberry Finn the conflict between wisdom of de heart and wisdom of the head takes place in one character. Huckleberry constantly challenges his morals with the way he is brought up, as a racist southern boy, and his own personal beliefs; his heart. The main point of this conflict is mostly based on the way society treats Jim. Many times in the story, Huckleberry treats Jim poorly, merely because of his skin colour, as he does such things as place a rattlesnake skin near Jim as he is sleeping, which ends up in Jim being bitten by a snake. Also since Jim is a slave, and because of his colour many references to the word quot;Niggerquot; are plagued throughout the story, as he is being called one, and so are the rest of the black population in the book. Bu t that is where Huckleberrys conflict arises. He sees Jim as a nice, hearted man and wishes to set him free. But at the same time, he has his own prejudices as in chapter twenty-three,Show MoreRelatedGreat Expectations by Charles Dickens and THe Adventures of Hckleberry Finn by Mark Twain669 Words   |  3 PagesGreat Expectations by Charles Dickens and The Adventures of Huckleberry Finn by Mark Twain are both timeless novels written by well-known authors. In both novels the main character finds himself on a journey where he goes through many ups and downs until he reaches his â€Å"final destination.† While the novels have their similarities they also have many differences. 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Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words   |  1573 PagesFailure? 24 glOBalization! Does National Culture Affect Organizational Practices? 30 Point/Counterpoint Lost in Translation? 31 Questions for Review 32 Experiential Exercise Workforce Diversity 32 Ethical Dilemma Jekyll and Hyde 33 Case Incident 1 â€Å"Lessons for ‘Undercover’ Bosses† 34 Case Incident 2 Era of the Disposable Worker? 35 vii viii CONTENTS 2 2 The Individual Diversity in Organizations 39 Diversity 40 Demographic Characteristics of the U.S. Workforce 41 †¢ Levels of Diversity

Ancient Greek Contributions Free Essays

Ancient Greek civilizations originated in 2000 B. C. and lasted to about 300 B. We will write a custom essay sample on Ancient Greek Contributions or any similar topic only for you Order Now C. their culture still impacts Western civilization. Also Greeks spread their ideas all over the world. They contributed significantly with the ideas of geometry, philosophy, government, sporting events, architecture, sculpture, drama, and more. All of this came about and reached new heights during Greece’s â€Å"Golden Age†. This age lasted for about 50 years. Today all of our lives are greatly affected and influenced from the lives of Greeks. Today in the Western civilizations they use a form of government called democracy. Doc 3) There is a fragment from Pericles’ Funeral Oration. It describes Athens’ governmental plan. A system of government called democracy, where more citizens participate and have more say. In direct democracy citizens rule directly not through representation. Part of Pericles’ plan for Athens was to increase the number of public officials with paid salaries and use direct democracy. Pericles plan for democracy was also for t he poor to not be discriminated for social rankings. He also wanted the citizens to serve his country at any position on the social scale but you have to be a defined citizen. Pericles once stated â€Å"†¦power is in the hands not of a minority but of the whole people†. Athens went through a period of time of power struggles between the rich and poor. Today there are many countries that use democracy as a form of government. During Athens â€Å"Golden Age† philosophy started to take over. A philosopher is a person who offers views or theories on profound questions in ethics, metaphysics, and logic. They were also known as â€Å"lovers of wisdom†. Philosophers taught through questioning about life, family, friends, and religion. Socrates, a philosopher that came about during the birth of philosophy. He believed there was absolute standards existed for truth and justice. Socrates encouraged people to question their moral character and actions. For example, one of his most famous quotes was â€Å"The unexamined life is not worth living† (Doc1). At the age of 70 he was brought to trial for â€Å"corrupting the youth of Athens†. Government officials thought these ideas were radical, absurd, and dangerous. Socrates defended himself by forcing people to think for themselves. He had the decision to drink hemlock, a slow acting poison or tell the world that everything he said was a lie. He chose the hemlock and died. His contribution became an important part of Western civilization, a lesson that taught people to think for themselves and to stand up for what they believe in. Aristotle lived from 384 to 322 B. C. He was a student of Plato. Aristotle opened a school in Athens called the Lyceum. He believed in studying how things originated to achieve the clearest view. Aristotle invented a method for arguing according to logic. Aristotle questioned the nature of the world and human belief. He applied this method to psychology, physics, and biology. He believes that a life guided by human reason is superior to any other and that someone’s ability to reason distinguishes them from anyone else (Doc2). These ideas of human reasoning and standards for justice are still used in western civilization, therefore showing Greece’s influence and contribution. Another area of Greek achievement is theater. In ancient Greece plays became important. There were two kinds of plays written and performed, comedy and tragedy. A comedy back then usually made fun of a certain topic. A tragedy in ancient Greece usually dealt with a social or moral issue, or human suffering. In a tragedy play a girl named Antigone goes against the king’s orders and buries her brother, who was killed while leading a rebellion (Doc 6) shows an example of a tragedy play. In this play many Greeks values were expressed which is the same purpose of the majority of western civilizations plays today which was to express certain values. It can easily be noted that all over the world is significantly impacted by ancient Greece. They made major development and advancements in the areas of math, science, philosophy, art, government, and architecture. How to cite Ancient Greek Contributions, Papers

Love, Lust and Obsession in The Great Gatsby Essay Example For Students

Love, Lust and Obsession in The Great Gatsby Essay There is a fine line between love and lust. If love is only a will to possess, it is not love. To love someone is to hold them dear to ones heart. In The Great Gatsby, the characters, Jay Gatsby and Daisy Buchanan are said to be in love, but in reality, this seems to be a misconception. In The Great Gatsby, Fitzgerald portrays the themes of love, lust and obsession, through the character of Jay Gatsby, who confuses lust and obsession with love. By the end of the novel however, Jay Gatsby is denied his love and suffers an untimely death. The author interconnects the relationships of the various prominent characters to support these ideas. The character of Jay Gatsby was a wealthy business man, who the author developed as arrogant and tasteless. Gatsbys love interest, Daisy Buchanan, was a subdued socialite who was married to the dim witted Tom Buchanan. She is the perfect example of how women of her level of society were supposed to act in her day. The circumstances surrounding Gatsby and Daisys relationship kept them eternally apart. For Daisy to have been with Gatsby would have been forbidden, due to the fact that she was married. That very concept of their love being forbidden, also made it all the more intense, for the idea of having a prohibited love, like William Shakespeares Romeo and Juliet, made it all the more desirable. Gatsby was remembering back five years to when Daisy was not married and they were together:His heart began to beat faster as Daisys white face came up to his own. He knew that when he kissed this girl, and forever wed his unutterable visions to her perishable breath, his mind would never ro mp again like the mind of God. So he waited, listening for a moment longer to the tuning-fork that had been struck upon a star. Then he kissed her. At his lips touch she blossomed for him like a flower and the incarnation was complete. His memory of her is sweet and beautiful so that even without saying it, it is obvious that he was, and possibly is still, in love with her. He remembered the past and convinced himself that it could be like that once again. He became delusional with love, and was blinded by it. Because Daisy was married, it was impossible for she and Gatsby to be together, but this did not stop them from secretly flirting and quietly exchanging their tokens of affection. Who wants to go to town? demanded Daisy insistently. Gatsbys eyes floated toward her. Ah, she cried, you look so cool.Their eyes met, and they stared together at each other, alone in space. With an effort she glanced down at the table. You always look so cool, she repeated. She had told him that she loved him, and Tom Buchanan sawBefore this quote, Tom had no inkling of Gatsby and Daisys secret affair and when he finds out, it makes him crazed. The thought of not having control over his women, made him furious. He also thought that to love someone, you had to dominate them and the moment he realizes that he has lost this domination, he panics because he thinks that maybe Daisy doesnt love him anymore. Gatsby senses that Tom is upset which gives Gatsby a sense of power since it is now he who has control over Daisy, for the time being. To lust for someone is to have sexual longings for a person. In The Great Gatsby, Fitzgerald portrays lust through Gatsby. It is mentioned that before he met Daisy, he lusted after many women, yet he held no respect for them. .u3ffa4654227cc0497b1dc73cc4184460 , .u3ffa4654227cc0497b1dc73cc4184460 .postImageUrl , .u3ffa4654227cc0497b1dc73cc4184460 .centered-text-area { min-height: 80px; position: relative; } .u3ffa4654227cc0497b1dc73cc4184460 , .u3ffa4654227cc0497b1dc73cc4184460:hover , .u3ffa4654227cc0497b1dc73cc4184460:visited , .u3ffa4654227cc0497b1dc73cc4184460:active { border:0!important; } .u3ffa4654227cc0497b1dc73cc4184460 .clearfix:after { content: ""; display: table; clear: both; } .u3ffa4654227cc0497b1dc73cc4184460 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u3ffa4654227cc0497b1dc73cc4184460:active , .u3ffa4654227cc0497b1dc73cc4184460:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u3ffa4654227cc0497b1dc73cc4184460 .centered-text-area { width: 100%; position: relative ; } .u3ffa4654227cc0497b1dc73cc4184460 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u3ffa4654227cc0497b1dc73cc4184460 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u3ffa4654227cc0497b1dc73cc4184460 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u3ffa4654227cc0497b1dc73cc4184460:hover .ctaButton { background-color: #34495E!important; } .u3ffa4654227cc0497b1dc73cc4184460 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u3ffa4654227cc0497b1dc73cc4184460 .u3ffa4654227cc0497b1dc73cc4184460-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u3ffa4654227cc0497b1dc73cc4184460:after { content: ""; display: block; clear: both; } READ: Existentialism EssayHe knew women early, and since they spoiled him he became contemptuous of them, of young virgins because they were ignorant, of the others because they were hysterical about things which in his overwhelming self-absorption he took for granted. Until he met Daisy, he took women for granted, never understanding the value of respect and love. The character of Gatsby gives enough evidence to conclude that lust has nothing to do with love, and that they are entirely different frames of mind. Gatsby lusted for women, but did not respect or love his lust objects. They were only objects of desire. When lust becomes an obsession, lust becomes dangerous. It can completely overpower a person until they become controlled by it. By the end of this book, Gatsby becomes obsessed with Daisy. He thinks of nothing else but her and constantly analyses over every little detail of her life. He wanted her so much to have her, that it consumed his life. He wanted nothing less of Daisy than that she should go to Tom and say: I never loved you. After she had obliterated four years with that sentence they could decide upon the more practical measures to be taken. One of them was that, after she was free, they were to go back to Louisville and be married from her house just as if it were five years ago. And she doesnt understand, he said. She used to be able understand. Wed sit for hours-He broke off and began to walk up and down a desolate path of fruit rinds and discarded favours and crushed flowers. I wouldnt ask too much of her, I ventured. You cant repeat the pastCant repeat the past? he cried incredulously. Why of course you can!Gatsby becomes delusional with the thought of Daisy. He again thought that he could turn back the hands of time and have everything the same and perfect, with the exception of a few dollars or so. He had no life anymore. She was his life. It is also clear that the driving motivation for getting all his money, was so that he will appeal to Daisy. She was a material woman and she was used to living a lavish life. She knew that if she married Gatsby, she would have to give up many of the luxuries that she had become accustomed to over the years of her life. Gatsbys whole efforts in this book are focused on trying to bring him and Daisy back to the point of time before he joined the army, except this time he has enough money for her. She never loved you, dont you hear? he cried. She only married you because I was poor and she was tired of waiting for me. It was a terrible mistake, but in her heart she never loved any one except me!He wanted to repeat the past and have it exactly the way it was before he joined the army. She wasnt willing to risk her social status for the man she loved, concluding that she did not really love him. Near the end of the novel, Gatsby is murdered by the husband of the woman Daisy had killed. Gatsby was denied Daisys love and he thereafter paid for her actions. She walked away with her life and social status in tact and continued to live in luxury, paying no thought to the fact that the man she had loved, was killed for an action that she herself had committed. Throughout the novel, the character of Gatsby portrayed the succession of love, to lust, to obsession. By showing this succession, he differentiated between the three, deducting that they all were different things. If love is only a will to possess, it is not love.

Why Content Marketing Fails in Information Technology (and how to fix it) - The Writers For Hire

WHY CONTENT MARKETING FAILS IN INFORMATION TECHNOLOGY (AND HOW TO FIX IT) As the world moves toward an increasingly digital existence, the IT industry has been growing more than ever. With that growth comes a need for IT companies to stand out from the pack and establish themselves as leaders in their field. Content marketing — which is a form of self-promotion that uses web content such as blog posts, emails, white papers to help companies build relationships with potential customers — has long been celebrated as one of the best ways for a company to establish authority in their field. Content marketing isn’t a one-size-fits all solution, though. Sometimes you may find that, despite your best efforts, you’re just not achieving your goals. People aren’t sharing your posts (or even reading them). No one has liked any of your Facebook posts, and your email open rate is just embarrassing. It’s OK. This happens all the time. IT can be a tricky field from a content marketing perspective. Even though IT spending is on the rise, finding a way to engage with your customers (past, present, and future) can be tough. If you’re an IT marketing manager who’s been trying to figure out why your content marketing efforts haven’t been doing what you’d hoped, you’re in luck. We’ve put together a helpful list of common mistakes that people make when putting a content marketing strategy in place for the IT world. As an added bonus, we’ve included a few helpful tips to break the cycle. It’s Boring! IT is one of those fields where everything is technical. It doesn’t matter if you’re talking server capacity, redundancy, or uptime; you’re going to be describing something where details matter — but you have to choose the right details, or you will inspire a non-optimal reader behavior.   This is, they’ll stop reading. That’s because no one wants to read something that isn’t interesting. Not you, not your boss, and definitely not your potential customers. If you’re spending time creating content that isn’t exciting, your content marketing efforts aren’t going to achieve your goals. Engaging content does several things: It tells a story. And when it’s appropriate, it tells your story. It helps people connect with your brand. The more people understand you, the more likely people are to spend their money with you. It’s sharable. The more interesting your content, the more people are going to want their friends, family, and — most importantly — their business contacts to see it. The thing is, just because you’re in what many people would consider a boring market, doesn’t mean your content has to be boring. A lot of industries fall victim to this trend, but you don’t have to. Paddy Padmanabhan is the CEO of Damo Consulting, a B2B health care technology firm that specializes in thought leadership. â€Å"Most people don’t realize that being good at what you do, doesn’t mean you can write about it,† he says. Take the time to learn about storytelling. Being able to tell the kind of story that people want to read can turn any topic into something interesting. A great example of this is the TV show, How It’s Made. Working in a factory is about as boring as it gets. You do one task, like putting empty boxes on a conveyor belt. All. Day. Long. The job itself is pretty uninspiring. What is interesting, though, is the process of manufacturing. How It’s Made nails this with well-produced, highly engaging segments on everything from light bulbs to fishing rods. It’s been so successful in telling the story of manufacturing that it’s been running since 2001. If a TV show can do that with something like manufacturing light bulbs, you can tell the fascinating behind-the-scenes story of your IT solutions. Quantity Over Quality Some people think that if they start a blog and load it with as much content as possible, they’re running a successful content marketing campaign. They’re not. What they are doing is filling up space — space that could be used to publish high-quality content that readers and potential customers will love — with fluff. Fluff isn’t a good thing. No one likes fluff, not even people who produce cotton balls. Liz Bedor is a content strategy manager who works in the health care technology sector. â€Å"It’s all test and learn,† she says about trying to figure out how often to post content. â€Å"Start with one a week and go from there.† It helps to set goals with your content marketing efforts, Bedor says. They could be something like generating leads and building your email list. Whatever your goals may be, your content needs to drive people towards those goals. If your one post a week isn’t quite doing what you’d hoped it would do, try two posts a week. Keeping tinkering with the frequency of your posts until you find the spot that is hitting all your goals. Stick with it. Not only do people appreciate well-crafted content, the more time you spend publishing and producing that content, the more likely you are to become one of those places that people go to for information (like Slashdot or Ars Tehcnica). Attaining this level of readership is a gold mine for any industry, but in the IT world, people love thought leaders. It’s not always easy to attain thought leadership status, but the value that comes from being a thought leader is undeniable. You Don’t Promote it This is a big one. You could have the best, most engaging content in the world †¦ but if you’re not sharing it, telling your friends to share it, or talking about it on your email list (we’ll talk about these next), no one is ever going to see it. Love it or hate it, social media is undeniably a great tool for getting your content out there, especially in the IT world. If you don’t have a social media presence, now is the time to get one. Social media might not lead to more sales, per se, but it’s a great way to let people know you’re there and showcase your content. Interestingly enough, for IT professionals, LinkedIn is the place to be. Up to 80 percent of IT professionals consume content on LinkedIn at least once a week. So if you’re not on LinkedIn, get your company a profile and start posting your content up there ASAP. â€Å"Tech professionals are all about LinkedIn,† says Padmanabhan. â€Å"They are looking at LinkedIn all the time, checking it out at least once a day. It’s where they gather to exchange ideas and share articles.† Not only is the platform a good one for helping educate yourself, he adds, but it’s a great medium for promoting your content. LinkedIn helps you target very specific audiences, and regularly posting there increases your chances of other tech professionals reading your content. We’ve already talked about how IT professionals love to follow influencers and thought leaders, but they’re also big on social media sharing. If you haven’t managed to establish yourself as a thought leader, see what you can to do to get one to share your content. The more shares you get, the more people see your content. The more people see your content, the more people think of you. The more people think of you, the more likely they are to visit your site when they have an IT need. You’re Using the Wrong Kind of Content Every bit as much as you need your content to be interesting, you need to make sure you’re using the right kind of content. This is an easy one to overlook because every industry is different. If you’re not paying attention to current trends, you’re going to end up publishing the wrong kind of content for your audience. First of all, despite what you’ve heard, email isn’t dead. Not by a long shot. If you’re not using email, you’re missing out on one of the best ways to engage with your customer base. Well-written emails can point people in the direction you want them to go and help them make critical decisions for their company (like choosing your solution over a competitor). Secondly, IT professionals love content that is: Relevant to their company Helpful with skill development Interesting to others in their network Engaging (this is one of those things that comes up time and time again) If you want to reach IT professionals, your content needs to be some combination of these things (like an engaging series of blog posts that other IT professionals could use to stay current, for example). Finally, it helps to understand what kind of content IT professionals consume. If there’s one thing IT pros love, it’s white papers. They consume almost 30 percent more white papers than non-IT professionals. When you think about it, it’s kind of a no-brainer. Padmanabahn says that C-level executives, like CEOs and CIOs, love white papers because they allow them to quickly cruise through the content and gather up the relevant pieces of information about the topic, product, or trend they’re reading about. IT professionals also have a pretty healthy appetite for webcasts and podcasts, so don’t overlook these content platforms when you’re planning out your strategy. Ultimately, the kind of content you use depends on who you’re targeting. You’re Winging It Very, very few things work out the way you’d want them to if you don’t have at least some kind of plan. Content marketing is no different. Not having a documented strategy in place could be the thing that kills you, even if your content is killer. It’s easy to just sit down and start producing content. There’s always something to write about, no matter what your industry is. The problem is, if you’re just posting random blogs or sending out emails that don’t have a purpose, your efforts will inevitably fall short. Taking the time to thoughtfully plan out your content makes all the difference in the world. The key thing is to write down what you hope to achieve with your content marketing efforts. If your goal is to attract potential new customers to your site, producing high-level content aimed at people who are already customers isn’t going to help. Here’s a great example of a company that did things right. Logicalis, an IT company based out of the UK, came up with a plan that revolved around putting out an ebook that their prospects would find interesting. Instead of just throwing together an ebook and posting it on their website, they put together a plan that combined the use of a microsite (a series of eight web pages that existed separately from their main web page), the ebook, and a series of emails. The end result was $8 million in new sales for their HP products. Of course it wasn’t just a matter of putting together an some emails and a microsite, either. Each phase of the plan was carefully thought out using a brand storytelling agency. First of all, they had a goal, which was to increase sales of a certain product using a non-sales approach. The ebook topic was determined by sitting down with the sales team and figuring out what pain points potential customers were experiencing — they did this by following conversations people were having. The end result of talking to their potential customers was an ebook called Elements of Design: How the Data Center of Today Can Be The Data Center for Tomorrow. Once they had a topic, the next step was figuring out how to reach potential customers.   A series of six emails was put together to help drive traffic to the microsite. Each of the emails addressed a particular need that potential customers may have had and directed them to a microsite where they could download the ebook. The emails were sent out to a segmented list of 2,000 prospects based on what they had either previously purchased or expressed an interest in. The microsite was designed to capture leads by offering a just enough of a taste of what the ebook contained that they would want to enter their information and download the ebook. From there, Logicalis followed up with leads via the phone and, eventually, moved further them down the sales cycle. Compare that approach to going to the grocery store without a shopping list. Sure, you can do a successful grocery shop without a grocery list, but odds are, you’re going to discover that you left out a main ingredient for dinner because you were distracted by the cookie aisle. It happens to the best of us. Having the proper plan in place will keep you focused. You might still get distracted by cookies, but you’ll have a constant reminder of why you went to the store in the first place. You Don’t Understand what Your Customers Needs Sometimes, no matter how successful your company is, you can be disconnected from your customers. This is something that can easily happen if you’re been in the business for a while, especially if things are going well. It’s easy to think that, because your business is successful, you’ve got your customers figured out. And you know what? You probably do. At least to a certain degree. The thing is, though, while you might be dominating in one area of your customer’s desire, you could be underservicing another. The easiest way to solve this problem is to simply talk to your customers. A quick survey could show you that, while your customers are happy with what you do, a lot of them might wish you offered a related service. In fact, you might discover that you do offer that service, but they don’t know about it. Interviewing past customers is another great way to find out if you’re meeting all the needs of your client base. â€Å"If you are struggling to understand the topics you should be using,† says Bedor, â€Å"then talking to the customer helps.† Reaching out to customer success teams — whose job is to help develop customer relationships that promote retention and loyalty — can be another great way to figure out the kind of content that your customers want, according to Bedor. Finding out what questions these teams deal with most often can be a useful first step to determining the kinds of content customers want. Once you figure out those needs, you can start talking directly to those points in your content marketing. After all, there’s no sense in talking someone’s ear off about email servers when all they want to do is set up virtual workstations for their remote employees. Creating content based on customer questions helps take some of the burden off the customer success team, too. No one wants to answer the same question 10 times day. Moving Towards Better Content Hopefully, by now, you have a sense of what might be going wrong with your content marketing efforts. It usually doesn’t take much to set things down the right path (reading this is a great step toward correcting the problem). As with a lot of things, there’s bound to be a little bit of trial and error involved with figuring out your ideal content marketing strategy. But with everything from light bulbs to dishwashers being connected to the internet, there’s never been a better time to be in the IT field.